Toyo’okoshi Jinja
An article in the January 29th issue of Jinja Shinpō described Toyo’okoshi Jinja (or possibly Hōkō Jinja, because the article does not give the reading for the jinja name). This jinja is the tutelary jinja for Toyota, the car company. According to the article, the jinja was founded in 1939, enshrining the kami of Atsuta Jingū, in Nagoya, and Nangū Taisha, in Gifu Prefecture. These are both important jinja from areas close to the head office of Toyota, which is in Toyota City, Aichi Prefecture. (The city is named after… Read More »Toyo’okoshi Jinja